Monthly Archives: July 2020

Matching typeface and paper

When working on a project in print, you will decided on a typeface or more. This choice can depend on the overall aesthetic of a project, its historical context or any other conceptual reasons. There are endless design decisions that can influence it. The same is true for the choice of paper. Its texture and surface play an important role, and so does content. Colour photography may look more brilliant on coated stock, but uncoated paper can emphasize monochrome imagery just as well. But there is also a decision that can be made regarding the combination of type and paper.

A book spread with a page of text on yellowish paper on the left, and a monochrome image on slightly more white paper on the right.
This spread illustrates the use of two paper stocks within one book: uncoated for the main body text, and coated for plates and small, italic serifs.

Not every paper stock suits every typeface. On the contrary – often, typefaces for letterpress would have been designed to compensate for relief impression into paper. Nowadays it is rare that typefaces are designed taking this compensation into account, but optical considerations remain the same. 

Letterpress printed text detailing the font and paper it was set in
Font and paper choice in a letterpress project. Baskerville was designed in the 18th century and suits older printing presses and printmaking papers well.

One way to go is to group old with old, and modern with modern, based on historical usage:

“(…) that Transitionals and Didone groups of ‘moderns’ are best printed on the calendered surfaces which were developed to show off their elegance when they were first designed during the 18th century; and that art paper is not generally suitable for highly refined Didone faces because it accentuates the stroke contrast of these ‘moderns’, producing an effect of ‘dazzle’ which reduces their legibility.” (Warford, 1971) It is also worthy to note that some typefaces were only designed when more modern, precise printing presses were available. In the example of Didot, its very fine hairline strokes are prone to crack when printing is not done very carefully without any excess pressure.

The book cloth covering of a vinyl sleeve was printed with wood type or a plate, whereas an additional label was printed from metal type.

Letterpress is meant to be printed with a ‘kiss impression’, which means there is no actual relief impression left in the paper. An uneven surface will not result in an even, flat print. This includes uncoated paper, printmaking and handmade papers as well as book cloth. On those surfaces, small type and thin strokes will vanish. Bolder, larger sizes are more forgiving. Plates are often more suitable as a slightly stronger impression will leave a more even ink coverage, but would potentially damage type. Even with those materials, details will blur and larger, bolder type will bring better results.

Sources and further reading:

Design for Print Production
H. S. Warford
London Focal Press (1971)
Available at the LCC Library

Print your own Design on Book cloth

All you need is some A4 book cloth and an inkjet printer. Every material will have a slightly different outcome as it depends on the finish of the book cloth, your printer and if your screen is calibrated. That means you will need to do some tests.

Below you will find a selection and tests on different book cloths that are suitable for printing. Some images work better than others. A common problem is the printer has difficulties taking the book cloth in, or recognising it. If this happens, what you can do is tape the top of the book cloth onto a sheet of paper with a small gap. Like this, your printer will recognise the book cloth as a sheet of paper.

The photographs are from a series of Ruby Rossini’s own Quarantine Residency: Looking for nature where nature is not. Ruby completed her MA in Design for Art Direction at LCC last year. She now works as a multidisciplinary Designer, Art Director and Photographer. Her personal works focuses on the theme of belonging and identity through a variety of different media which are visually explored through Image-Making.

Wicotex Saphir is a Natural woven rayon cloth. Texprint White and Velprint White are flocked materials with printable textile structures.

Wicotex Toile Canvas is a Open weave cotton book cloth that transmits the sense of originality. Brilliance White and Wicotex Printex are natural woven rayon cloth.

Wicotex Brillianta Calandre, Wicotex Imprimex and Wicotex OLB Premium are all natural woven rayon cloths with slightly different finishes. The Wicotex Imprimex took very long to dry.

Wicotex Finesse, again is a natural woven rayon cloth. Kashgar is a luxury woven material with the natural lustre of real satin. Wicotex Magic is a classic woven textiles with the genuine touch and feel of the finest linen.

Order your A4 book cloth samples at Winter and Company

If you have an A4 inkjet printer you can, for example, create an A6 (or slightly bigger) Single Section Case Binding.

Single Section Case Binding

You can find out how to make your own Single Section Case Binding with a step by step guide illustrated in the two books below:

Bookbinding
A step-by-step guide by Kathy Abbott

Making Books
A guide to creating hand-crafted books
by the London Centre for Book Arts